IT ALL STARTS SOMEWHERE
Our Story
Founded in Phoenix, AZ – G.C.M. Media starts with the founder Tray Goodman, but it doesn’t end there. The team is made up of Movie, TV, Internet and Staging Professionals from across the WORLD!
At G.C.M. Media our goal is rather simple, make great content, with a team you enjoy working with, and putting it simply. We love our Team!
"We are an International award winning production company!"
THE TEAM
TRAY GOODMAN
FOUNDER, OWNER, AUTHOR, PRODUCER & DIRECTOR
His work has been described as inspired, transformative, and urgent. Tray Goodman’s expansive career has been an exploration of the evolving models of communication, allowing him to internalize the impact of narrative in a way makes film and literature his intuitive expression rather than an exercise of craft.
In this space, the moving image is Tray’s native language, while the written and spoken word are translational; modalities by which he navigates and documents our emergent global story line.
Tray takes what he refers to as a “non-lateral,” approach to storytelling, understanding that the most comprehensive translation of our world involves not just looking backwards and forwards, but also looking outward and inward. Reflection upon the past and anticipation of what is to come are the critical scaffolding of our shared experiences, but aspiration and introspection are the dimensions that engender our most authentic truths.
Tray Goodman is a man who rejects constraints. He draws his inspiration from the international landscape, and his extensive travels continually inform and refine his personal ethos. Time spent in Ukraine and Iraq cast a long shadow over Tray’s artistic expression; cities like Chernobyl and landmarks like the Ziggurat of Ur have cemented his belief that ruins can be rebuilt, stature can be restored, and amidst devastation lies the fertile ground for rebirth.
Tray practices integrationalism, incorporating the many disciplines of communication into a holistic approach. Film, television, print, and the spoken word all shape our collective understanding, but the experience not yet documented and the words not yet spoken convey meaning as well. The potential of this negative space is what Tray seeks to insert into our various certitudes, challenging our assumptions by creating fissures in our concreteness.
Tray chooses to work on projects that explore themes of examination and discovery. For him, these are parts of the same destination towards which he is guiding us, sometimes gently and sometimes insistently. A prolific artist, a new work begins before another ends, transforming the life-cycle of a project into a spectrum. His work reads like an invitation to share his nonlinear experience of the world around us.
Where the arrival and departure intersect, and where the inchoate converges with the complete is the fluctuating space in which Tray Goodman constructs his most truthful and cohesive story lines.
SAM
OWNER, PRODUCER, DIRECTOR & DIRECTOR OF PHOTOGRAPHY
Sam is familiar with both film sets and broadcast control rooms. She has a passion for sports replay of all kinds with the exciting pressure of getting the right shot to the crowds. She also loves telling stories on sets with dynamic lighting and shots only found on film sets. Sam also spends a lot of time paying it forward and teaching others her knowledge. She is a professor at Scottsdale Community College, teaching different aspects of a broadcast control room. She has also been teaching a children’s camp at the Del E. Webb Center for the Performing Arts for over 10 years, inspiring children to tell their own stories through film and editing.
Sam practices learning and listening as much as leading and producing. She works to create pieces of work that show her artistic expression.
KATRINA
OWNER, PRODUCER, DIRECTOR & DIRECTOR OF PHOTOGRAPHY
Katrina Palmisano earned her Bachelor’s Degree from Grand Canyon University in Film Production and has found her niche in the world of post-production. Affectionately known as “Hurricane” on set, she’s the whirlwind that wears many hats. Her work includes a wide spectrum of projects from commercials and corporate videos to television shows, music videos, and documentaries.
Most recently she has produced and edited two feature film documentaries, #HatersMakeMeFamous and Life as a Psychic. Both are currently available on Amazon Prime. Katrina’s true gift is that of an intuitive storyteller, who knows her audience and has the talents needed to paint them into any picture she creates. Though her skill set is expansive, she feels most at home in the editing bay where she weaves together the intricate pieces of the story and ensures the final cut is top-notch.
In a nutshell, Katrina feels that Shakespeare has thoroughly captured her personality in his famous quote:
“Though she be but little, she is fierce!”
― William Shakespeare, A Midsummer Night’s Dream
TAMARA
PRODUCER, PRODUCTION MANAGER, CASTING DIRECTOR & V.O. ARTIST
Tamara McDaniel is a Phoenix-based producer, production manager, casting director, actress and voice over artist, as well as the founder of the award-winning Phoenix Independent Film Makers Group (PIFMG). Tamara was most recently the UPM on the feature film Anti Corona Virus and an international film, NRI – Nayana Rara Intiki, staring Srinivas Avasarala. She was also producer on Girl, Wired!, a feature about a preteen electronics genius which is now available on Amazon, as well as a producer on“KGOOG, a reality show comedy about a dysfunctional production company which is available on Amazon. Other films she produced include “Aliens From Uranus”, a science fiction comedy due out in 2020 starring Grant Cramer (Killer Clowns from Outer Space) and Dee Wallace (ET and Cujo), and “Margarine Wars” with Robert Loggia (Independence Day) and Doris Roberts Everyone Loves Raymond); as well as “Hatfield and McCoy”.
Tamara has also produced numerous commercials and short films, including “The Nephila” starring Ellen Muth (Dead Like Me) and “Family 2.0” starring Christopher Atkins (Blue Lagoon) as well as several episodic television shows. Prior to her work in film, Tamara received a BS in International Business from Western International University and worked in the Utility industry for 21 years, 15 of those at the Palo Verde Nuclear Generating Station, here she ran multi-million dollar projects and designed nuclear engineering processes and procedures.
RUSTY
PRODUCER, ASSISTANT DIRECTOR
Rusty, also known as William, began working for NBC in New York in 1985. He owned
and operated an organic food distribution business out of New York with 40 employees
and generating $12MM in annual sales. After eight years in the food distribution
business, Rusty was ready to return to entertainment and in 1994 became Director of
Systems Engineering for Cinergy FX/Mass.Illusion.
In 1996 Rusty was hired by Sony Pictures Imageworks and became a Sr. Systems
Architect for the development of the multi-thousand processor Imageworks facility in
Culver City. In 2000 Rusty was hired by Warner Bros./Eon Entertainment as the CTO
for the Wachowski Brothers.
In 2004 Rusty was a junior partner in the purchase of the 150,000 square foot Linda
Vista Hospital Location Studio in Boyle Heights, Los Angeles, where he managed all
studio operations and was also director of business and project development for the
400-unit Buena Vista Lofts condominium project being developed for that site. From
2004 to 2008 Rusty was involved in location and production logistics for over 900
productions, including such high profile TV shows as Without A Trace, Bones, the
Shield, Monk and Criminal Minds; and additionally participated in raising over $100MM
in capital. Thereafter Rusty became the Chief Commercial Underwriter for the Platinum
Capital Group in Manhattan Beach where he interfaced with numerous commercial
banks and capital finance companies.
Rusty now lives in Phoenix where he is a producer for the Phoenix Independent Film
Makers Group and a business consultant and independent commercial underwriter.
Rusty has worked on many high profile Visual FX movies including The “Matrix II & III”,
“Spiderman”, “Cast Away”, “The Hollowman”, “Stuart Little”, “Godzilla”, “Contact”,
“Starship Troopers”, “Ghost and the Darkness” and “Judge Dredd” to name a few. Rusty
has most recently been a producer/director on“Girl, Wired!” and “KGooG,”and is in
development on a number of features and series including the reality show
comedy“Thats So Boulder!”
AARON
GCM MEDIA AFFILATED PRODUCER & DIRECTOR
Aaron Falvey is an award-winning Director and Producer who was born and raised in Blenheim, New Zealand. He has been passionate about film-making since the age of nine when his friend’s parents bought a handy-cam, and Aaron and his friends spent their weekends making short home movies. Ever since then Aaron has been inspired to become a film director.
Aaron has been working for the New Zealand Defence Force as a Video Producer since 2006 and has produced a substantial number of videos, most notably a 26 minute Royal New Zealand Air Force Documentary which the RNZAF use nationwide to recruit new personnel.
Aaron has also been involved in numerous film productions as either a director or producer. He is best known for his work on the films Alone (2014), Outer Darkness (2014), award-winning short film The Flame (2015), and Ascendance (2018). Aaron has recently finished directing his first feature film, Northspur which is due for release in the latter part of 2020. He is also developing a second, ‘Sector 681’ for possible production in 2021.
Aaron is the co-founder of Top of the South Film Production Society which was formed in October 2015. The society is a collective group of filmmakers from the Nelson and Marlborough region all with the same goal of forming a critical mass and making great films. His vision is to establish a thriving film industry in the region to create employment opportunities for both cast and crew.
Aaron is mentored by Michael Seresin. Michael Seresin is a world-class New Zealand cinematographer, whose credits include films like Harry Potter and the Prisoner of Azkaban (2004), Dawn of the Planet of the Apes (2014), and War for the Planet of the Apes (2017). As a film director, Seresin directed Homeboy (1988), starring and written by Mickey Rourke.
Aaron is also the co-founder and director of the Top of the South Film Festival which showcases local films and raises money for the Society so members can make more films.
Aaron also founded the Blenheim Filmmakers group which was established in 2012. The group consists of a large number of Blenheim-based filmmakers who meet on a monthly basis and are actively involved in making films in the region. This is a ‘first step’ for entry level filmmakers to take before joining the society.
MARK
OWNER, CAMERA OPERATOR
COMING SOON!
MATT
AUDIO MIXER & BOOM OPT.
COMING SOOON!
CHAD
PRODUCTION MANAGER & ASSISTANT
Production Manager & 1st AD, have had the privilege to work on various productions running from Live TV Broadcast, TV Show’s, Feature Film and National Commercial productions. Most productions, his talents lie handling the pre-production with the producers, director and crew, as well as assigning and scheduling Talent, and production days. The past several years has had the privilege to be a part of three feature films working in positions of 1st Assistant Director and Production Manager. Really just enjoys the team atmosphere each production brings, and creating something with a crew and cast.
